Category

Myths

Master Denier Frank Luntz Flips on Climate and Offers Communications Help

By climate action, climate communications, climate messaging, Climate Reform, communications, deniers, Deniers and Delayers, Extreme Weather, Fire, Frank Luntz, Global Warming psychology, Healthy Climate, Impacts, Messaging, Myths, Psycho, Strategy, The Unexpected, What we can do

(See YouTube video of the Skirball Fire in Bel Air here.) The strategist that created the Conservative’s climate change playbook in 2002 has flipped. His house almost burned in a…

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False Balance in the Media Reduces Climate Science Credibility, Oxford English Dictionary

By California, Climate Catastrophes, climate change, Climate Culture, Climate Policy, Climate Reform, communications, credibility, Deniers and Delayers, Extreme Weather, extremes wildfire, fairness balance, false balance, Fire, global warming, Impacts, Media, Messaging, Myths, news, Policy, politics, Psycho, reporting journlism, Strategy, Trump, Uncategorized, What we can do

“Journalists have struggled historically to apply the notion of balance to the reporting of climate change science, because even though the overwhelming majority of the world’s experts agree that human-driven climate change is…

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Trump on Global Warming: What’s so Bad About A Little Warming

By A little bit of warming, Arctic, climate change, cold, Deniers and Delayers, Extreme Weather, Forest Mortality, global warming, Impacts, Myths, polar vortex, Shifting Ecology, Temperature, The Unexpected, Trump, warming is good, why is it cold with global warming

Average temperature in the far north has warmed double the rest of the planet because snow reflects almost all of the sun’s energy back into space. When snow melts, that…

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Climate Change: What Should We Do?

By Abrupt changes, Climate Catastrophes, Climate Policy, Climate Reform, CO2 Removal and Sequestration, Emissions Scenarios, Extinction events, forest health, Forest Mortality, ice sheets, Myths, Negative emissions, pine beetle, Scenarios, sequestration, What we can do

One of the biggest myths about climate change is that emissions reductions cool Earth. This is nowhere close to reality. Even the Paris Commitments of 80 percent emissions reductions by…

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